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Founder Zach Chavez was at a sporting event and found himself constantly putting his phone away and taking it out to capture photos of the riders. This resulted in a lot of missed photos and videos. He instantly thought to himself how he could create a smartphone device that brought more convenience and accessibility to users. When he got back to his car, he began drawing sketches of a smartphone case. A lanyard integrated into a case seemed like the perfect idea.
When he brought the idea to his buddy Dan Brandt, who is now founder, he too was highly intrigued by the idea. They decided to partner up and ReelCase was born. They began designing and with the help of a design team and a manufacturer, began testing and modifying several different prototypes. The idea originated to provide a convenient strap for mobile picture takers but during the process we realized ReelCase could be used in a lot of different ways.
ReelCase is the worlds first ever retractable lanyard integrated into the case. It allows users to access their phone like never before. ReelCase is more than just protection for your smartphone, its a device that allows you to stay on top of your daily life without worrying about the trouble of finding and accessing your smartphone. There is so much we can do with our smartphones these days from mobile pictures, texting, games, internet, and accessing an array of applications, our smartphone is a necessity throughout our daily life. The mission at ReelCase is to provide easy access and convenience to smartphone users.
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